Super Beetle Ads & Literature
More Than Just Cars: The Story in Print
A vintage advertisement for the 1974 Volkswagen Super Beetle, highlighting its updated features and design improvements. The 1974 model introduced energy-absorbing front and rear bumpers, a curved windshield for better visibility, and a self-correcting steering system. It included a new interlock safety belt-ignition system and improved braking control.
A vintage advertisement for the 1973 Volkswagen Super Beetle. Engine: 4-cylinder, air-cooled, rear-mounted with 46 horsepower. Transmission: 4-speed manual transmission. Dimensions: 168.3 inches long with a 95.3-inch wheelbase. Performance: Top speed of 81 mph and 30 mpg fuel consumption.
A vintage advertisement for the 1973 Volkswagen Super Beetle, a classic compact car known for its iconic bug-like design. Engine: 4-cylinder, air-cooled, rear-mounted engine producing 46 horsepower. Performance: Achieved approximately 25 mpg with a top speed of 81 mph. Features: Featured a larger, curved windshield and adjustable seats for improved comfort and visibility. Dimensions: Had a wheelbase of 95.3 inches and a total width of 62.4 inches.
A vintage advertisement for the Volkswagen 1302, titled "The Other Beetle" in Dutch, highlighting its design changes while maintaining the classic Beetle reliability and value.
A vintage advertisement for a special edition 1972 Volkswagen Beetle, commemorating the production of the 15 millionth unit of the iconic car. Only 1,500 "Collector's Bugs" were built worldwide, with only 367 available for purchase in Victoria, Australia.
A vintage advertisement for a Volkswagen convertible, featuring the slogan "Once again, Volkswagen promises you the sun, the moon and the stars." The ad promotes a yellow Volkswagen Beetle convertible. It highlights the car as a symbol of freedom and personality. The text emphasizes the brand's commitment to customer satisfaction.
This image is the cover of a technical manual for the Volkswagen Beetle ("Coccinelle") models 1200, 1300, and 1302, published by ETAI.
A vintage advertisement showcasing the 1979 Volkswagen Beetle Convertible. 1979 Volkswagen Beetle Convertible, featuring a 1.6-liter fuel-injected engine. It produces 48 horsepower and achieves an estimated 30 mpg on the highway.
The image is a promotional postcard, likely from the United States, showcasing the VW Super Beetle as a lifestyle vehicle.
The cover of a 1970 German motoring magazine, Gute Fahrt, featuring a Volkswagen Super Beetle. The magazine cover highlights a road report on the "new Beetle" (Der neue Käfer).
The cover of a vintage 1974 Volkswagen Accessories sales brochure. It features the title "Accessories" and the tagline "84 interesting things you can do to a Volkswagen." The brochure contains information and pictures for various 1974 VW models, including the Super Beetle, Bus, and Karmann Ghia.
A vintage Volkswagen Canada accessories catalog page featuring various parts and accessories for Beetle and other models. The page includes a table of contents listing items like air intake grilles, bumper overriders, and trailer hitches.
A page from a vintage Volkswagen accessories catalog, showcasing various interior upgrades for VW vehicles. Features items like a tunnel console, sport steering wheels, and gearshift levers.
A vintage advertisement showcasing various interior accessories for a 1975 Volkswagen Super Beetle. A deluxe flat dish wheel with polyurethane padding for enhanced grip and style.
A 1974 Volkswagen sales brochure showcasing various accessories and customization options for the Beetle. It highlights functional accessories like fog lamps and bumper overriders for added protection and visibility. Styling options such as stripe kits and rain channel moulding are displayed to personalize the car's appearance.
A page from a 1974 Volkswagen accessories brochure highlighting various add-ons for vehicles like the Beetle and Type 4 Wagon. Features items such as a lockable ski carrier, luggage rack, trailer hitch, and mag-type wheel covers.
A vintage advertisement showcasing various accessories for a 1973 Volkswagen Super Beetle, specifically the "Sports Bug" special edition. The advertisement highlights a yellow 1973 Volkswagen Super Beetle featuring a black "Sports Bug" stripe and Lemmertz GT wheels.
A vintage sales brochure highlighting various factory accessories for the Volkswagen 411 and 412 station wagons, including exterior upgrades and cargo solutions. As well as wheel upgrades for the VW Super Beetle.
A vintage sales brochure page showcasing accessories for the Volkswagen Thing, also known as the Type 181. The document highlights various functional additions to customize the vehicle for different uses.
A vintage catalog page showcasing various Volkswagen branded car maintenance products, including fluids, cleaners, and manuals. Features items like windshield washer solvent, motor oil, paint preservative, and service manuals.
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